Insights
Notes on custom Shopify, retention, and what actually moves a DTC number.
Shopify Migration Checklist: What to Move Before You Switch
Most migrations do not go wrong because of one big mistake. They go wrong because of a dozen small things nobody wrote down: a redirect that was missed, an integration nobody reco…
Volusion to Shopify Migration: Moving Off a Legacy Platform the Right Way
Why brands move from Volusion to Shopify, what carries over, and how to modernize without losing your rankings.
WooCommerce to Shopify Migration: Leaving WordPress Without Losing SEO
Why DTC brands move from WooCommerce and WordPress to Shopify, what carries over, and how to protect your content rankings in the move.
BigCommerce to Shopify Migration: What to Move and How to Keep Your Rankings
Why DTC brands switch from BigCommerce to Shopify, what carries over, and how to migrate without losing SEO.
Magento to Shopify Plus Migration: The Complete Guide for DTC Brands
Why DTC brands move from Magento (Adobe Commerce) to Shopify Plus, what actually carries over, and how to migrate without losing your search rankings.
How AI Picks Which Skincare Brands to Recommend: A 2026 Study
We ran 12 skincare searches through AI, the kind a shopper actually types, and logged every brand it recommended and every source it pulled from. The recommendations came almost e…
What Is a Productized Shopify Studio?
A productized Shopify studio sells a finished storefront, not hours. The scope, the price, and the timeline are locked before anyone starts: a fully custom build for a fixed $9,50…
Best Shopify Agencies for Supplement & Wellness Brands (2026)
The best Shopify agency for a supplement or wellness brand isn't the biggest one. It's the one that builds a store that converts a skeptical, subscription-driven buyer, someone wh…
When Should You Hire an Ecommerce Agency for Black Friday?
Brands should typically hire an ecommerce agency 8 to 16 weeks before Black Friday, depending on the work. Shopify redesigns and development should begin 12 to 16 weeks out, while…
Does a Shopify Redesign Hurt SEO? What Actually Causes the Damage
TL;DR: A Shopify redesign that keeps your URLs, your content, and your internal links is close to SEO-neutral. Google says so in its own documentation: "301 and other permanent re…
Best Shopify Agencies for CPG, Food & Beverage Brands (2026)
The best Shopify Plus agency for a CPG, food, or beverage brand is the one that builds the store around the second order, not the first. Food and beverage brands live on repeat pu…
The 10 Best Shopify Agencies for Activewear Brands (2026)
The best Shopify agency for an activewear brand is the one that has actually built for performance and apparel brands, and can ship before your next drop. For a fixed-price custom…
