Email Work

Klaviyo, handled.

Email design and retention, built the same way we build storefronts. Figma-designed, Klaviyo-built flows and campaigns shipped for CPG and apparel brands.

Priced separately from the Sprint
Hero Cosmetics email design
Hero Cosmetics Skincare
Tabs email design
Tabs Chocolate
Bite email design
Bite Personal Care
Olipop email design
Olipop Beverage
Snoozy email design
Snoozy Wellness

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What we build.

Retention is where the margin is. We design and build the email program that turns first orders into second and third ones, in Figma first, then live in Klaviyo, matched to the storefront so nothing feels bolted on.

Lifecycle Flows

The revenue engine: welcome, abandoned cart, abandoned checkout, browse abandonment, post-purchase, winback, and replenishment. Each one designed, written into your voice, and built with the logic and timing that fits how your customers actually buy.

Campaign Design

Launches, promotions, drops, and editorial sends designed to look like your brand rather than a template. Built responsive and tested so they render correctly across Gmail, Apple Mail, and Outlook.

Klaviyo Build & Migration

Account setup or cleanup: Shopify integration, events and metrics firing properly, segments and lists structured so your data is usable. Moving from Mailchimp, Attentive, or another platform is handled end to end.

Pop-ups & List Growth

On-brand signup forms and pop-ups with the offer logic, timing, and mobile behavior that grow a list without wrecking the browsing experience or your site speed.

Segmentation & Deliverability

Engaged segments, sunset rules, and list hygiene so you are sending to people who want to hear from you. Authentication and sending reputation set up correctly so your campaigns reach the inbox.

SMS & Reporting

Klaviyo SMS layered in where it earns its place alongside email, plus reporting built around the numbers that matter: revenue per recipient, flow performance, and the share of total revenue email is carrying.

Let’s talk email.

Tell us what you are running today and what it is producing. We will tell you where the gaps are and what a program built properly would look like for your brand.

Email hello@liquidlemon.co